Fundamental Expressions Launches Unique Web Site Specializing in Flexible Gift Configurations
MINNEAPOLIS, MN, NOV. 12, 1999 - Fundamental Expressions, a new e-commerce retailer specializing in gift baskets, today announced the official launch of the web site http://www.fegifts.com . The site offers visitors a variety of gifts that appeal to both men and women for business and personal occasions.
What makes Fundamental Expressions' web site unique is that it allows online customers the opportunity to choose both the product grouping and design theme of their gift baskets. Generally, Internet gift basket companies offer only pre-packaged baskets. Fundamental Expressions' web site guides visitors through the process of creating a more personalized gift. This online flexibility creates unlimited combinations covering all occasions, and offers a unique opportunity for customers to provide input into the design process.
"I consider gift basket creation to be a form of artistic expression," said Lisa LeClaire, President of Fundamental Expressions. "When taking the designs to the Internet, I wanted to retain some of the uniqueness and customer involvement instead of standardizing the gift selection. In doing this, Fundamental Expressions is able to set itself apart from other gift basket companies by establishing personal interaction with its Internet shoppers."
Within the company's extensive product selection, there are gourmet foods, beverages and novelty items placed inside quality baskets and containers, forming a unique product grouping. Accessorize it with a design theme for any season, holiday or special occasion, and customers find it easy to create gifts that impress and delight the receiver.
The web site also offers special conveniences and time-savers for regular site visitors such as a reminder service and an e-mail announcement program. Special terms and services are available to corporate buyers. "We saw the need for effortless gift buying, so we streamlined the process online for fast, efficient ordering," said LeClaire.
Fundamental Expressions designs gift packages for individuals and businesses that are looking for a convenient, yet impressive method to express their sentiments during holidays and special occasions. An online catalog and additional information can be found at http://www.fegifts.com .
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For more information, contact:
Fundamental Expressions
Lisa LeClaire, President
612-277-1761
info@fegifts.com
http://www.fegifts.com
Fundamental
Expressions offers distinctive gift baskets
designed to deliver your expression and leave an impression.